Leading platforms for influencers in Vietnam 2020

Published by Statista Research Department, Nov 8, 2023
According to a report conducted in September 2020, YouTube was the leading platform by influencers usage in Vietnam, with almost 60 percent of influencers using the network. Facebook ranked second with around 31 percent, followed by Instagram with close to nine percent. With about one percent of influencers using Twitter, the platform was the least popular among this group.

Most commonly used platforms for influencers in Vietnam as of September 2020

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Source

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Release date

September 2020

Region

Vietnam

Survey time period

September 2020

Supplementary notes

The source did not provide figures for the total number of respondents for Vietnam.
The report covered Cambodia, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam and leveraged data points from over 170,000 influencers.

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