Data from the second quarter of 2021 showed that online sales of perishable food products were still limited in Italy. Fresh food accounted for roughly 16 percent of online grocery sales, while meat made up less than two percent of the whole Italian grocery e-commerce market. On the contrary, shelf-stable food accounted for the biggest market share with almost 30 percent of online sales of consumer packaged products.
Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Digital payment types in Italy
Market share
7
- Premium Statistic Annual level of cash payments in Italy 2009-2021
- Premium Statistic Annual currency in circulation (CIC) to GDP ratio of Italy 2001-2022
- Premium Statistic Most used in-store (POS) payment methods in Italy 2017-2023, with 2027 forecast
- Premium Statistic Payments at points of sale by type in Italy 2024
- Premium Statistic Most used e-commerce payment methods in Italy 2016-2023, with 2027 forecast
- Premium Statistic Most common online payments by type in Italy 2024
- Premium Statistic Penetration of crypto as a means of payment in selected countries worldwide in 2023
Penetration
6
- Premium Statistic Penetration rate of credit cards in Italy 2014-2029
- Premium Statistic Penetration rate of debit cards in Italy 2014-2029
- Premium Statistic Mobile payments usage by situation in Italy 2024
- Premium Statistic Annual crypto adoption development in Italy 2020-2023, by metric
- Premium Statistic Quarterly market share of outgoing digital remittances in Italy 2016-2023
- Premium Statistic Domestic and cross-border e-commerce revenue share 2023, by country
Biggest brands
7
- Premium Statistic Biggest international and domestic payment card schemes in Italy 2016-2022
- Premium Statistic Quarterly adoption of mobile payments at POS in Italy 2018-2023
- Premium Statistic Biggest contactless payment brands at POS in Italy 2024
- Premium Statistic Biggest e-commerce payment brands in Italy 2024
- Premium Statistic Biggest buy now, pay later (BNPL) apps in Italy 2015-2023, based on downloads
- Premium Statistic Biggest cryptocurrency wallets in Italy 2015-2023, based on downloads
- Premium Statistic Quarterly market share of outgoing remittance brands in Italy 2011-2023
Users
5
- Basic Statistic Annual credit card and debit cards issued in Italy 2000-2022
- Premium Statistic Triennial credit card penetration in Italy 2011-2024, by demographic
- Premium Statistic Triennial debit card penetration in Italy 2011-2024, by demographic
- Premium Statistic Quarterly number of crypto users in Italy 2021-2022
- Premium Statistic BNPL use for fashion shopping in Italy 2023, by age
Transaction value
5
- Premium Statistic Annual credit card spending in Italy 2000-2022, in local currency and USD
- Basic Statistic Annual debit card spending in Italy 2000-2022, in local currency and USD
- Premium Statistic Annual contactless spending in Italy 2016-2023, in local currency and USD
- Premium Statistic Global QR payment market size in 2020 with forecasts to 2025, by region
- Premium Statistic Annual buy now, pay later (BNPL) spending in Italy in 2023, with a 2029 forecast
Number of transactions
5
- Premium Statistic Annual number of credit card transactions in Italy 2000-2022, per capita
- Basic Statistic Size of a credit card transaction in Italy 2000-2022, in local currency and USD
- Premium Statistic Annual number of debit card transactions in Italy 2000-2022, per capita
- Basic Statistic Size of a debit card transaction in Italy 2000-2022, in local currency and USD
- Premium Statistic Annual number of real-time payments in Italy in 2023, with a 2028 forecast
Miscellaneous
7
- Basic Statistic Annual number of POS terminals in Italy 2000-2022
- Premium Statistic Triennial unbanked population share in Italy 2011-2024, by demographic
- Premium Statistic Internet users in Italy 2014-2029
- Premium Statistic Mobile internet usage reach in Italy 2014-2029
- Premium Statistic Market size of B2C e-commerce in Italy 2016-2022
- Premium Statistic Main cross-border online shopping origin markets in Italy 2022, by market share
- Premium Statistic Annual value of outgoing and incoming remittance flow in Italy 2021, by country
Further related statistics
10
- Waitrose sales revenue in the United Kingdom (UK) 2009-2023
- Number of Waitrose stores in the United Kingdom (UK) 2009-2023
- Morrisons customer numbers per week in the United Kingdom 2009-2021
- Tesco's sales worldwide 2016/17-2023/24, by region
- Kellanova Company's net sales worldwide 2004-2023
- Marks and Spencer stores in the United Kingdom (UK) 2015, by type
- Heinz Company's net sales worldwide 2013-2014
- Sales of Nestlé in Zone North America (NA) from 2021-2023, by product categories
- EBIT margin of the Nestlé Group 2009-2023, by product category
- Sales of Nestlé in AOA 2021-2023, by product categories
Further Content: You might find this interesting as well
Statistics
- Waitrose sales revenue in the United Kingdom (UK) 2009-2023
- Number of Waitrose stores in the United Kingdom (UK) 2009-2023
- Morrisons customer numbers per week in the United Kingdom 2009-2021
- Tesco's sales worldwide 2016/17-2023/24, by region
- Kellanova Company's net sales worldwide 2004-2023
- Marks and Spencer stores in the United Kingdom (UK) 2015, by type
- Heinz Company's net sales worldwide 2013-2014
- Sales of Nestlé in Zone North America (NA) from 2021-2023, by product categories
- EBIT margin of the Nestlé Group 2009-2023, by product category
- Sales of Nestlé in AOA 2021-2023, by product categories
IRI. (July 30, 2021). Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/
IRI. "Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021." Chart. July 30, 2021. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/
IRI. (2021). Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/
IRI. "Distribution of Consumer Packaged Products (Cpg) E-commerce Sales in Italy in 2nd Quarter 2021." Statista, Statista Inc., 30 Jul 2021, https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/
IRI, Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021 Statista, https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/ (last visited June 10, 2024)
Distribution of consumer packaged products (CPG) e-commerce sales in Italy in 2nd quarter 2021 [Graph], IRI, July 30, 2021. [Online]. Available: https://www.statista.com/statistics/1267423/e-commerce-cpg-category-share-italy/