Black Friday/Cyber Weekend ad occurrences in the U.S. 2020, by medium

Published by
Michele Majidi,
Jan 10, 2023
More than half of ads for Black Friday and Cyber Weekend in the United States in 2020 were broadcast on the radio. Television ads made up 40 percent of ad occurrences, while online display ads accounted for four percent.

Distribution of Black Friday and Cyber Weekend ad occurrences in the United States in 2020, by medium

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

October 2021

Region

United States

Survey time period

November 22 to December 5, 2020

Special properties

ads featuring Thanksgiving/Black Friday retail promotional messaging / source’s ad monitoring universe only, wider industry metrics may vary

Citation formats
Use Statista now: Unlimited Access to All Statistics! $199 USD / Month
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Holiday season advertising in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Holiday season advertising in the U.S.

Overview

7

Market insights and leaders

6

Halloween

6

Thanksgiving

4

Christmas

4

Consumer insights

6

Further related statistics

10

Further Content: You might find this interesting as well

Statistics

Topics

Holiday season advertising in the U.S.
All features, all contents, at all times: Learn more about our professional solutions.
Learn more about how Statista can support your business.
Menu