Most installed smartphone apps in Hong Kong 2021, by category

Published by
Lai Lin Thomala,
Dec 5, 2022
According to a survey on mobile apps conducted by Rakuten Insight in September 2021, social media was the most popular mobile app category in Hong Kong - about 86 percent of respondents installed social media apps on their smartphones. Messaging apps came to a close second and shopping apps took the third spot.

Most popular mobile apps among respondents in Hong Kong as of September 2021, by category

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Release date

November 2021

Region

Hong Kong

Survey time period

September 9 to 30, 2021

Number of respondents

4,277 respondents

Age group

16 years and older

Special properties

among 2,664 female and 1,613 male respondents

Method of interview

Online survey

Supplementary notes

Survey question:
"Which of the following categories of mobile apps have you currently installed on your smartphone (choose all that apply)?"

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Overview

3

Key Performance Indicators

5

Mobile internet

4

Social media apps

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Online shopping apps

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Online dating apps

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Mobile game apps

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