This statistic presents the percentage of global internet users who use online reviews for product research as of the third quarter 2017, by age group. During the survey period, it was found that 31 percent of respondents aged 16 to 24 years had used a customer review to research products online.
Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group
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eMarketer. (December 15, 2017). Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/
eMarketer. "Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group." Chart. December 15, 2017. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/
eMarketer. (2017). Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/
eMarketer. "Percentage of Global Internet Users Who Use Online Reviews for Brand and Product Research as of 3rd Quarter 2017, by Age Group." Statista, Statista Inc., 15 Dec 2017, https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/
eMarketer, Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group Statista, https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/ (last visited June 10, 2024)
Percentage of global internet users who use online reviews for brand and product research as of 3rd quarter 2017, by age group [Graph], eMarketer, December 15, 2017. [Online]. Available: https://www.statista.com/statistics/510532/using-consumer-reviews-for-brand-research-global-age/