In 2021, according to Zenith media, outdoor advertising expenditure across the Asia-Pacific region increased by more than eleven percent. The significant decrease in the previous year was most likely due to the adverse impacts which the outbreak of the coronavirus had on the economy. Outdoor advertising expenditure in APAC was forecast to increase by over ten percent during the following year.
Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024
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Other statistics that may interest you Out-of-home advertising in the United Kingdom (UK)
Overview
4
- Premium Statistic Annual out-of-home (OOH) advertising spending worldwide 2014-2023
- Premium Statistic Change in OOH advertising spending worldwide 2014-2028
- Premium Statistic Global OOH and DOOH advertising spending 2014-2028
- Premium Statistic Leading out-of-home (OOH) advertising companies worldwide in 2023, by revenue
UK market
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- Premium Statistic Advertising revenue share in the UK 2022, by medium
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- Premium Statistic OOH ad spend annual growth rate in the UK 2023-2024
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- Premium Statistic Number of OOH impacts in Great Britain 2020-2023
- Premium Statistic Roadside ads in England & Wales 2023, by area deprivation decile
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Market leaders
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- Premium Statistic Revenue of OOH media companies in the UK 2022
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Formats & segments
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- Premium Statistic DOOH share in OOH ad spend in the UK 2015-2027
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- Premium Statistic Number of OOH impacts in Great Britain 2023, by format
- Premium Statistic Number of OOH ad frames in Great Britain 2023, by format
- Premium Statistic Out-of-home advertising reach in Great Britain 2023, by format
Consumer insights
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- Premium Statistic Non-digital advertising touchpoints in the UK 2024
- Premium Statistic Consumer trust in advertising in the UK 2023, by media
- Premium Statistic Consumer trust in advertising in the UK 2023, by medium & age
- Premium Statistic Most common modes of transportation for commuting in the UK 2024
- Premium Statistic Duration of daily commute in the UK 2024
- Premium Statistic Retail footfall year-on-year change in the UK April 2024, by location
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Zenith. (December 9, 2021). Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/
Zenith. "Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024." Chart. December 9, 2021. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/
Zenith. (2021). Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/
Zenith. "Year-on-year Change in Out-of-home (Ooh) Advertising Expenditure in The Asia-pacific Region from 2012 to 2021 with Forecasts to 2024." Statista, Statista Inc., 9 Dec 2021, https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/
Zenith, Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 Statista, https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/ (last visited June 10, 2024)
Year-on-year change in out-of-home (OOH) advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 [Graph], Zenith, December 9, 2021. [Online]. Available: https://www.statista.com/statistics/800745/asia-pacific-outdoor-advertising-spending-growth/