Facebook Messenger: reach in the Nordics 2024, by country
As of January 2024, Iceland held the highest reach of Facebook Messenger users, with almost 60 percent of the internet users in the country using the platform. Norway, which counted an estimated three million users on the platform, presented a Messenger reach of 51.9 percent. Finland reported the lowest Messenger reach in the examined period, with only 26.1 percent of the country's digital population using the instant messaging platform.