Most used messenger by brand in India 2024

We asked Indian consumers about "Most used messenger by brand" and found that "WhatsApp" takes the top spot, while "Viber" is at the other end of the ranking.
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Most used messenger by brand in India as of March 2024

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Number of respondents

1,009 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which instant messenger or video call services do you use regularly?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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