In the first half of 2023, the body care industry invested 788 million euros in TV advertising in Germany. Telecommunication companies spent 320 million euros advertising their products and services on German TV in the same time period.
TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros)
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Other statistics that may interest you TV advertising in Germany
Market overview
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- Premium Statistic Ad spending in Germany 2014-2023
- Premium Statistic Distribution of ad spend in Germany 2023, by medium
- Premium Statistic TV advertising revenues in Germany 2017-2027
- Premium Statistic TV ad revenue growth in Germany 2018-2027
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Market leaders
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- Premium Statistic TV ad revenue in Germany 2022, by marketer
- Premium Statistic TV ad spend in Germany 2023, by industry
- Premium Statistic TV ad spend growth in Germany 2023, by industry
- Premium Statistic Largest free TV advertisers in Germany 2022
- Premium Statistic Companies with highest TV ad spending increases in Germany 2023
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Segments
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- Premium Statistic TV ad revenue in Germany 2023, by platform
- Premium Statistic Linear TV ad revenue in Germany 2017-2027
- Premium Statistic Online TV ad revenue in Germany 2017-2027
- Premium Statistic Net advertising revenue of private TV broadcasters in Germany 2005-2022
- Premium Statistic Advertising revenue of TV broadcaster ARD in Germany 2021-2023
- Premium Statistic Advertising revenue of TV broadcaster ZDF in Germany 2021-2023
Consumer insights
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- Basic Statistic Daily time spent watching television in Germany 1997-2023
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- Basic Statistic Market share of selected TV stations in Germany 2023
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Seven.One Media GmbH. (August 24, 2023). TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros) [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/
Seven.One Media GmbH. "TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros)." Chart. August 24, 2023. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/
Seven.One Media GmbH. (2023). TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros). Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/
Seven.One Media GmbH. "Tv Advertising Spending of Selected Industries in Germany in 1st Half 2023 (in Million Euros)." Statista, Statista Inc., 24 Aug 2023, https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/
Seven.One Media GmbH, TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros) Statista, https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/ (last visited June 10, 2024)
TV advertising spending of selected industries in Germany in 1st half 2023 (in million euros) [Graph], Seven.One Media GmbH, August 24, 2023. [Online]. Available: https://www.statista.com/statistics/1373154/tv-ad-spend-industry-germany/