According to a study of iOS users in the United States, 88 percent of Gen Z users used the Apple App Store. Amazon followed as the second-most used shopping app, with a usage rate of 71 percent among Gen Z mobile commerce shoppers.
Most popular shopping apps among Gen Z users in the United States as of July 2023
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Other statistics that may interest you Gen Z online shopping behavior
Overview
4
- Premium Statistic Gen Z and millennial shopping habits relative to COVID-19 2022
- Premium Statistic Gen Z who would shop mostly online vs. offline worldwide 2023, by country
- Premium Statistic Gen Z e-shopper mobile audience share worldwide 2023, by country
- Premium Statistic Share of visitors to selected online marketplaces worldwide 2023, by age
Categories
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- Premium Statistic Gen Z who would choose to shop mostly online vs. offline worldwide 2023, by category
- Premium Statistic Gen Z monthly online shoppers worldwide 2023, by category
- Premium Statistic Share of online fashion shoppers globally 2022, by age group
- Premium Statistic Share of electronics e-shoppers globally 2022, by age group
Purchase behavior
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- Premium Statistic Top channels Gen Z began their shopping journey worldwide 2023
- Premium Statistic Sources of brand and product discovery among Gen Z worldwide 2022
- Premium Statistic Sources for pre-purchase research among Gen Z worldwide 2022
- Premium Statistic Share of online purchases by Gen Z worldwide 2023, by device
- Premium Statistic Benefits of online stores according to Gen Z consumers worldwide 2022
- Premium Statistic Top reasons for online impulse purchases by Gen Z worldwide 2022
- Premium Statistic Online purchase drivers among Gen Z worldwide 2022
- Premium Statistic Online brand advocacy drivers for Gen Z worldwide 2022
Social & live commerce
5
- Premium Statistic Gen Z search engine vs. social media use for brand or product research 2015-2022
- Premium Statistic Gen Z consumers who bought an item on social media worldwide 2022, by country
- Premium Statistic Social media accounts Gen Z users followed and purchased from 2023, by country
- Premium Statistic Gen Z livestream e-commerce participation and awareness 2023, by country
- Premium Statistic Main benefits of livestream shopping for Gen Z consumers worldwide 2023
Other trends
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- Premium Statistic Most wanted e-commerce innovations worldwide 2023, by generation
- Premium Statistic Interest in augmented reality for shopping 2022, by generation
- Premium Statistic Global shoppers ordering directly from D2C brands 2022, by generation
- Premium Statistic Global online marketplaces direct buyers 2022, by generation
- Premium Statistic Share of cross-border online shoppers worldwide 2022, by generation
- Premium Statistic Consumers willing to wait for discounts before buying online 2022, by generation
- Premium Statistic Gen Z who bought and sold a pre-owned item online worldwide 2023, by country
Spotlight: United States
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- Premium Statistic Sources of brand and product discovery among Gen Z in the U.S. 2022
- Premium Statistic Sources for pre-purchase research among Gen Z in the U.S. 2022
- Premium Statistic Gen Z online shopping frequency in the U.S. 2023
- Premium Statistic Average monthly spending in online shopping by Gen Z in the U.S. 2022
- Premium Statistic Online purchase drivers among Gen Z in the U.S. 2022
Further related statistics
8
- Social network usage for news access worldwide 2019-2023
- Social network profile creation in the UK 2010-2020, by socio-economic group
- Podcast consumption on mobile in the U.S. 2017
- Leading trends in technology in restaurants in the U.S. 2015*
- Consumer spending on music at retail in Great Britain (UK) 2013, by age and retailer
- Leading organisations for customer satisfaction in the UK 2014, by satisfaction index
- U.S. cell phone owners who use mobile banking 2013, by ethnicity
- Media influencing final decisions about politics in the U.S. in 2011
Further Content: You might find this interesting as well
Statistics
- Social network usage for news access worldwide 2019-2023
- Social network profile creation in the UK 2010-2020, by socio-economic group
- Podcast consumption on mobile in the U.S. 2017
- Leading trends in technology in restaurants in the U.S. 2015*
- Consumer spending on music at retail in Great Britain (UK) 2013, by age and retailer
- Leading organisations for customer satisfaction in the UK 2014, by satisfaction index
- U.S. cell phone owners who use mobile banking 2013, by ethnicity
- Media influencing final decisions about politics in the U.S. in 2011
Measure Protocol. (September 1, 2023). Most popular shopping apps among Gen Z users in the United States as of July 2023 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. "Most popular shopping apps among Gen Z users in the United States as of July 2023." Chart. September 1, 2023. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. (2023). Most popular shopping apps among Gen Z users in the United States as of July 2023. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. "Most Popular Shopping Apps among Gen Z Users in The United States as of July 2023." Statista, Statista Inc., 1 Sep 2023, https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol, Most popular shopping apps among Gen Z users in the United States as of July 2023 Statista, https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/ (last visited June 10, 2024)
Most popular shopping apps among Gen Z users in the United States as of July 2023 [Graph], Measure Protocol, September 1, 2023. [Online]. Available: https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/