In 2022, search-based advertising contributed 52 percent of all revenue derived from mobile advertising in South Korea. Display advertising contributed the rest of the revenue. That type of advertising has traditionally contributed the larger share, though this is forecast to change.
Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Digital advertising in South Korea
Overview
6
- Premium Statistic Internet advertising revenue in South Korea 2014-2024
- Premium Statistic Online advertising revenue in South Korea 2021, by format
- Premium Statistic Online advertising expenditure in South Korea 2014-2024
- Premium Statistic Online advertising spending growth in South Korea 2019-2024, by medium
- Premium Statistic Distribution of sources used to find new brands in South Korea Q3 2023, by type
- Premium Statistic Attitudes towards online advertising in South Korea 2024
Mobile advertising
4
- Premium Statistic Expenditure on mobile advertising in South Korea 2015-2024
- Premium Statistic Spending on mobile advertisements South Korea 2015-2023, by ad type
- Premium Statistic South Korea: mobile ad revenue format shares 2017-2024
- Premium Statistic Ratio of unique to total mobile ad spending South Korea 2023
PC advertising
6
- Premium Statistic Spending on PC advertisements South Korea 2014-2023
- Premium Statistic Spending on PC advertisements South Korea 2014-2023, by ad type
- Premium Statistic Display ad value on leading platforms South Korea Q3 2023
- Premium Statistic Display ad amount on leading platforms South Korea Q3 2023
- Premium Statistic Display ad value on Naver in South Korea Q3 2023, by industry
- Premium Statistic Display ad value on Daum in South Korea Q3 2023, by industry
Online video advertising
5
- Premium Statistic Monthly spending on online video advertisements South Korea 2020-2023
- Premium Statistic Main media platforms for online video ads South Korea 2023, by advertising costs
- Premium Statistic Online video ad expenditure on YouTube South Korea 2021-2023
- Premium Statistic Online video ad expenditure on Instagram South Korea 2021-2023
- Premium Statistic Online video ad expenditure on Facebook South Korea 2021-2023
Social media advertising
5
- Premium Statistic Social media platforms with most advertisements South Korea 2021
- Premium Statistic Thoughts on trustworthiness of social media ads South Korea 2022, by platform
- Premium Statistic Amount of hidden ads on social media South Korea 2021, by social media platform
- Premium Statistic Types of hidden ads on social media South Korea 2021
- Premium Statistic Types of product or service featured in hidden ads on social media South Korea 2021
Further related statistics
12
- Global mobile app and advertising spending 2008-2013
- Gross revenue from mobile advertising in Germany 2011-2017
- U.S. Twitter mobile advertising revenue 2015-2018
- Mobile advertising revenue share of online companies 2015-2018
- Smart ad revenue in South Korea 2016-2018, by format
- Pandora's advertising revenue per 100 listener hours from 2008 to 2025, by platform
- Mobile internet advertising revenue in APAC 2015-2020
- Mobile internet ad revenue Australia 2013-2022
- Mobile search advertising spend in Europe 2017, by country
- Mobile ad spend growth in the U.S. 2021, by type
- Key mobile advertising opportunities for publishers in the United Kingdom (UK) 2016
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
Further Content: You might find this interesting as well
Statistics
- Global mobile app and advertising spending 2008-2013
- Gross revenue from mobile advertising in Germany 2011-2017
- U.S. Twitter mobile advertising revenue 2015-2018
- Mobile advertising revenue share of online companies 2015-2018
- Smart ad revenue in South Korea 2016-2018, by format
- Pandora's advertising revenue per 100 listener hours from 2008 to 2025, by platform
- Mobile internet advertising revenue in APAC 2015-2020
- Mobile internet ad revenue Australia 2013-2022
- Mobile search advertising spend in Europe 2017, by country
- Mobile ad spend growth in the U.S. 2021, by type
- Key mobile advertising opportunities for publishers in the United Kingdom (UK) 2016
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
KOBACO. (January 17, 2024). Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/
KOBACO. "Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format." Chart. January 17, 2024. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/
KOBACO. (2024). Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/
KOBACO. "Distribution of Mobile Advertising Revenue in South Korea from 2017 to 2022 with Forecasts up to 2024, by Format." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/
KOBACO, Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format Statista, https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/ (last visited June 10, 2024)
Distribution of mobile advertising revenue in South Korea from 2017 to 2022 with forecasts up to 2024, by format [Graph], KOBACO, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/664478/south-korea-mobile-ad-revenue-format-share/