The messaging app LINE was used by 83.4 percent of internet users in Japan during the third quarter of 2023, which made it the leading social media platform in terms of activity. LINE was followed by X (formerly known as Twitter) and Instagram.
Most used social media platforms in Japan as of 3rd quarter 2023
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Other statistics that may interest you Social media usage in Japan
Overview
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Penetration rates of major services
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- Premium Statistic LINE's penetration rate in Japan FY 2014-2022
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Penetration rates of major services by gender
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- Premium Statistic LINE's penetration rate in Japan FY 2022, by gender
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Penetration rates of major services by age group
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- Premium Statistic LINE's penetration rate in Japan FY 2022, by age group
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Social media apps
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- Premium Statistic Most popular social media apps in Japan 2023, based on downloads
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User behavior
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DataReportal, & We Are Social, & Meltwater. (February 21, 2024). Most used social media platforms in Japan as of 3rd quarter 2023 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/
DataReportal, und We Are Social, und Meltwater. "Most used social media platforms in Japan as of 3rd quarter 2023." Chart. February 21, 2024. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/
DataReportal, We Are Social, Meltwater. (2024). Most used social media platforms in Japan as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/
DataReportal, and We Are Social, and Meltwater. "Most Used Social Media Platforms in Japan as of 3rd Quarter 2023." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/
DataReportal & We Are Social & Meltwater, Most used social media platforms in Japan as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/ (last visited June 10, 2024)
Most used social media platforms in Japan as of 3rd quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/684192/japan-most-active-social-media-platforms/