Music Games - India
India- In 2022, the projected total revenue in the Music Games market in India is expected to reach US$3.14m.
- Looking ahead, the market is anticipated to experience an annual growth rate of 12.18% (CAGR 2022-2027), resulting in a projected market volume of US$6.02m by 2027.
- Breaking it down further, the projected in-app purchase (IAP) revenue in the Music Games market is expected to reach US$238.80k in 2022.
- Additionally, the projected paid app revenue in the Music Games market is estimated to reach US$102.70k in the same year.
- Furthermore, the advertising revenue in the Music Games market is projected to reach US$2.80m in 2022.
- This indicates a significant source of revenue for the industry.
- In terms of user engagement, the number of downloads in the Music Games market is projected to reach approximately 181.80m downloads in 2022.
- This highlights the popularity and wide reach of these games among Indian consumers.
- Currently, the average revenue per download is expected to amount to US$0.02, indicating the value generated per individual download.
- When comparing the global landscape, it is worth noting that China generates the highest revenue in the Music Games market, projected to reach US$1.36bn in 2022.
- This showcases the immense market potential and success in the Chinese market segment.
- Key regions:
- South Korea,
- United States,
- Europe,
- China,
- Asia
Definition:
Music game apps are games with a musical theme that do not necessarily require users to play or create music. For example, the popular Magic Tiles app involves rapidly pressing a series of cascading tiles that fall in sync with a popular song. The app Incredibox allows one to create different kinds of music by dragging and dropping icons on a group of avatars.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
