Online Doctor Consultations - Australia

Australia

Highlights

The projected revenue in the Online Doctor Consultations market in Australia is expected to reach US$142.10m in 2024.
This revenue is projected to show an annual growth rate (CAGR 2024-2029) of 2.90%, resulting in a projected market volume of US$163.90m by 2029.
The user penetration is estimated to be 3.44% in 2024 and is expected to increase to 3.50% by 2029.
The average revenue per user (ARPU) is projected to be US$154.70.
In comparison to other countries, United States is expected to generate the most revenue in the Online Doctor Consultations market, reaching US$2.39bn in 2024.
In Australia, the demand for online doctor consultations in the Digital Health market is rapidly increasing due to the country's vast geography and the need for convenient healthcare access.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Online Doctor Consultations market in Australia has been experiencing significant growth and development in recent years.

Customer preferences: Customers in Australia are increasingly turning to online doctor consultations for convenience, accessibility, and efficiency. The ability to consult with healthcare professionals from the comfort of their own homes, especially in rural or remote areas, has become a major draw for many Australians. Additionally, the growing focus on health and well-being in the country has led to a surge in demand for digital fitness and well-being services, further driving the market growth.

Trends in the market: One notable trend in the Australian Online Doctor Consultations market is the integration of digital treatment and care services. This includes virtual follow-up appointments, remote monitoring of chronic conditions, and online prescription services. The convenience and flexibility offered by these digital healthcare solutions have been well-received by consumers, leading to increased adoption rates across the country.

Local special circumstances: Australia's unique geography, with a large portion of the population residing in remote or rural areas, has played a significant role in shaping the Online Doctor Consultations market. The challenges associated with accessing traditional healthcare services in these regions have paved the way for the widespread acceptance of online consultations. Additionally, the country's aging population and increasing prevalence of chronic diseases have further fueled the demand for digital healthcare solutions.

Underlying macroeconomic factors: The steady growth of Australia's economy, coupled with increasing healthcare expenditure, has created a favorable environment for the expansion of the Online Doctor Consultations market. Government initiatives aimed at promoting telehealth services and digital healthcare solutions have also contributed to the market's growth. Furthermore, the rise of digital infrastructure and technology adoption in the country has made it easier for healthcare providers to offer online consultations and services to a broader audience.

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.