Estimated global GMV of Shein.com 2018-2022
In 2021, the online fashion retailer Shein was estimated to generate a GMV of exceeding 20 billion U.S. dollars, soaring from only 1.35 billion U.S. dollars in 2018. Founded in 2008 in Nanjing, China, Shein is one of the world's largest online fashion retailers and a leading unicorn.