Racing Games - Denmark
Denmark- In 2022, the Racing Games market in Denmark is projected to generate a total revenue of US$2.98m.
- This market segment is expected to experience an annual growth rate of 6.52% between 2022 and 2027, resulting in a projected market volume of US$4.34m by 2027.
- Within the Racing Games market, revenue from in-app purchases (IAP) is projected to reach US$1.66m, while revenue from paid apps is projected to reach US$212.50k in 2022.
- Additionally, advertising revenue is estimated to reach US$1.11m in the same year.
- The number of downloads in the Racing Games market is projected to reach 4.15m downloads in 2022, with an average revenue per download of US$0.72.
- When compared globally, it is evident that the highest revenue in the Racing Games market is generated China, reaching a staggering US$726.10m in 2022.
- Key regions:
- Asia,
- Europe,
- United States,
- South Korea,
- Japan
Definition:
Racing game apps require players to drive their vehicles, usually against other drivers, along racetracks. One successful example is Mario Kart, which has taken the cast and characters from the original Super Mario platform game and incorporated them into a competitive racing game with weapons and power-ups. Another popular racing franchise with an extensive history on the PC and consoles, Need for Speed, now has several apps.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
