In 2022, mobile search-based advertising in South Korea reached a revenue of around 3.6 trillion South Korean won, slightly more than display advertising. While both formats of advertising have seen increases in revenue over the past few years, search-based ads are forecast to experience bigger growth.
Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won)
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Other statistics that may interest you Advertising industry in South Korea
Market overview
6
- Premium Statistic Revenue of advertising industry in South Korea 2013-2021
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Traditional media
6
- Premium Statistic Printed media ad revenue in South Korea 2014-2024, by type
- Premium Statistic Terrestrial TV ad sales revenue in South Korea 2016-2024
- Premium Statistic Satellite TV sales revenue in South Korea 2016-2024
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- Premium Statistic Radio ad sales revenue in South Korea 2016-2024
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Digital and social media advertising
6
- Premium Statistic Internet advertising revenue in South Korea 2014-2024
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- Premium Statistic Online advertising expenditure in South Korea 2014-2024
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- Premium Statistic Mobile ad revenue in South Korea 2015-2024, by format
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High-spending industries
5
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- Premium Statistic Shopping mall and retail industry digital ad spending South Korea H2 2020-H2 2022
Market leaders
5
- Premium Statistic Sales revenue Cheil Worldwide 2018-2022
- Premium Statistic Sales revenue of INNOCEAN Worldwide 2013-2022
- Premium Statistic Sales revenue of Daehong Communications 2018-2022
- Premium Statistic Operating revenue SM Culture & Contents 2013-2023
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Further related statistics
18
- South Korea: mobile ad revenue format shares 2017-2024
- Gross revenue from mobile advertising in Germany 2011-2017
- Smart ad revenue in South Korea 2016-2018, by format
- U.S. Twitter mobile advertising revenue 2015-2018
- Mobile advertising revenue share of online companies 2015-2018
- Mobile internet advertising revenue in APAC 2015-2020
- Pandora's advertising revenue per 100 listener hours from 2008 to 2025, by platform
- Digital ad spend in the Netherlands 2012-2021, by format
- Internet ad revenue in South Korea 2015-2024, by format
- Mobile internet ad revenue Australia 2013-2022
- Quarterly growth in mobile ad requests in the U.S. Q2 2014 - Q4 2018
- Mobile ad spend growth in the U.S. 2021, by type
- Local mobile ad spend in the U.S. 2016-2020, by format
- Google: quarterly ARPU 2015-2016
- Advertising revenue in the U.S. 2017, by city
- Year-on-year change in ad revenues of TV stations in Poland 2024
- Mobile search advertising spend in Europe 2017, by country
- Geniee's number of employees FY 2014-2022
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Statistics
- South Korea: mobile ad revenue format shares 2017-2024
- Gross revenue from mobile advertising in Germany 2011-2017
- Smart ad revenue in South Korea 2016-2018, by format
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- Mobile internet advertising revenue in APAC 2015-2020
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- Mobile internet ad revenue Australia 2013-2022
- Quarterly growth in mobile ad requests in the U.S. Q2 2014 - Q4 2018
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KOBACO. (January 17, 2024). Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/
KOBACO. "Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won)." Chart. January 17, 2024. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/
KOBACO. (2024). Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won). Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/
KOBACO. "Mobile Advertising Revenue in South Korea from 2015 to 2022 with Forecasts up to 2024, by Format (in Billion South Korean Won)." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/
KOBACO, Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) Statista, https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/ (last visited June 10, 2024)
Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) [Graph], KOBACO, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/664467/south-korea-mobile-ad-revenue-format/