Travel - Sweden
Sweden- The Travel market in Sweden is expected to witness significant growth in the coming years.
- According to projections, the total revenue in this market is projected to reach US$5.62m SEK in 2022.
- This revenue is expected to increase at an annual growth rate of 11.21% from 2022 to 2027, resulting in a projected market volume of US$9.94m SEK by 2027.
- Within the Travel market, in-app purchase (IAP) revenue is expected to reach US$641.30k SEK in 2022, while paid app revenue is projected to reach US$287.30k SEK in the same year.
- Additionally, advertising revenue in the Travel market is projected to reach US$4.70m SEK in 2022.
- In terms of user engagement, the number of downloads in the Travel market is projected to reach 2.73m downloads in 2022.
- Currently, the average revenue per download is estimated to be US$2.06 SEK.
- When comparing the revenue generated in the Travel market, it is noteworthy that United States leads the global market.
- In 2022, United States is projected to generate US$444.90m SEK in revenue, indicating its dominance in this market segment.
- Key regions:
- Germany,
- South Korea,
- United States,
- Europe,
- Asia
Definition:
The Travel market contains apps that make it easier to book trips and accommodations. For example, the Booking.com and Airbnb apps allow users to reserve hotels or apartments through a few simple clicks and provide numerous recommendations, photos, and customer reviews. Major airlines such as United Airlines also have their own apps that streamline the process of booking flights and offer points and rewards for travel.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
